Google Cardboard was a small step towards mobile virtual reality from Google, but it looks like LG wants to give it out to the masses.

The niche product, and probably nothing more than a small project in and of itself, Google Cardboard will turn a phone like LG’s G3 into a mobile virtual reality unit, and now LG wants you to try it out. With the company’s new promotion, “VR for G3,” the manufacturer will offer up a free plastic variant of Google Cardboard to anyone who buys a G3.

“VR for G3 features a unique design that leverages the G3’s signature Rear Key layout, compared to other smartphones where the volume rockers are located on the side of the phone. This unique design also means VR for G3 takes full advantage of the flagship phone’s 1W speaker with Boost AMP to provide richer, clearer sound effects that complement the rich visuals. For a more personal experience, VR for G3 can be combined with a Bluetooth headsets such as LG Tone Infinim™ for wireless enjoyment.“

The promotion will kick off later in February, and LG doesn’t have an expiration date planted in their official announcement. Do you plan on taking advantage of it?