LG's G Watch R lands on Google Play atop the Android Wear heap

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Credit: Jason Cross

LG's G Watch R started racking up solid reviews a couple weeks ago, but now you can actually buy one.

The Android Wear-based smartwatch is available now through the Google Play Store for $299. AT&T is selling the LG Watch R as well, as announced earlier this week, but there's no benefit to purchasing through the carrier aside from being able to see the watch up close first.

The G Watch R is the most expensive smartwatch in the Android Wear lineup, but it justifies the price with long battery life, a bright display that holds up in direct sunlight and a design that looks like a traditional watch (albeit one that caters mainly to men).

Why this matters: In our review, Greenbot Editor-in-Chief Jon Phillips said the G Watch R is the best Android Wear watch you can get today, though he bemoaned the watch's wonky step and altitude data, its lack an auto brightness setting, and the occasional cut off notifications at the edges of the display.

But don't count out Motorola's Moto 360. After an underwhelming launch, the watch has steadily improved with a battery-boosting update, new features and a slew of new watch bands including traditional metal. If you're willing to spend around $300 for a smartwatch, things are starting to look up.

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